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Showing posts from September, 2017

Online Journalism 101- Post #4: Making stories relevant to an online audience

Connecting news stories to an online audience during this digital era is exasperating but not impossible. This is especially when the internet holds an increasingly wide range of fussy and time poor audience. However,  writing news that contains the who, what, when, where, why, how and 'what's in it for me' is the crucial step to drawing the line to the audience. Having time-poor audience means the journalist have to draw the facts fast and accurate. This having said, adding pictures and videos with shorter body text will enable audience to get to the point faster. Another way is to direct the newstories to social media platforms so that the online audience have access to news even when they are scrolling Facebook as with roughly 500 million users worldwide, Facebook's audience is vastly larger than any single news organisation . Putting news on social media also make news more interactive with audience as they can 'like' and share the news piece. Lastly, kn...

Online Journalism 101- Post #3: What constitutes a credible source?

A source without credibility is like a gun without bullets. An unloaded gun is enough to petrify people but it doesn't have the ability to kill; A source without credibility are able to distribute information but it will not be reliable and trusted by active audiences. Credibility of a source is made up of verification and independence of the author, currency and relevancy, and the aim of the author for producing the piece of information.  Verification is a process of collecting evidence that confirms the accuracy of something. In this process, the author should be identified in order to be held accountable of its product. If the product is of scholarly information, it shall then has evidence to what it says, peer-reviewed, contains bibliography and published by an established publisher. Transparency is also important to show that the author is unbiased and fair while producing the information. Currency relates to the date of information being published. When was the i...